Marketing

B2B Marketing Leaders Forum ASIA 2026

ASIA's largest conferences for B2B marketing leaders - sharing their strategies, technologies and leadership techniques for turning marketing departments into revenue generating machines, securing larger budgets and a stronger voice in the C-suite.

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85Speakers
35Sponsors
115Sessions
96Companies · in total

Speakers

Programmed at B2B, in alphabetical order.

Ab Gaur
Founder & CEO · Verticurl
Adrian Smith
Global Energy Marketing & Communications Lead · Surbana Jurong
Alessio Romeni
CMO & Chief Operating Officer · ShopBack
Amelia Lee
Vice President & Head of Global Marketing · ST Egineering
Andy Lark
Former CMO, AI in Marketing Advisor · Group Lark
Andy Nathan
Head of Sales APJ · ProspectBase
Anirudh Samantaray
Sr Director, Demand Generation & Growth Marketing APAC · Red Hat
Anna Tutt
Global Head of Lifecycle Marketing · Cisco (US)
Anol Bhattacharya
EVP, Innovation and Technology · Hotwire
Assaf Tarnopolsky
Chief BD & Customer Officer, APAC · TP
Belinda Pervan
VP APJ Marketing · Veeam
Bernadette Tan
Commercial GTM, Integrated Brand & Field Marketing, Corporate Relations & Comms · Aster
Bhupesh Lall
VP Marketing APJ · Workday
Burzeen Vakil
Head of International Marketing APJ & EMEA · Elastic
Cameron Partridge
Advisor & Former CMO · Invisible Technologies (US)
Caroline Wiemann
Marketing Director APAC · ON24
Ching May Low
Head of B2B Marketing, Asia Pacific · Logitech
Christina Zhuang
Director of Communications & Marketing, Asia Pacific · Ramboll
Christine Hwang
VP Marketing APJ · Zscaler
Colin Png
CMO & SVP APAC · SAP
Daniel Harrison
Managing Director JAPAC · ON24
Daniel Wei
COO · TP

Sponsors

The companies behind the program. Tiers as disclosed.

AIM B2BBronze Partner
AnteriadGlobal B2B Data Partner
CAPITAL-eEvent & Marketing Partner
CventGold Partner
Demand AIB2B Tech Demand Gen Partner
dentsu B2BGold Partner
Financial TimesGlobal Insights Partner
FoundryGlobal Tech Publication Partner
HotwireGlobal B2B Tech Marketing Partner
INFUSEDemand Excellence Partner
LinkedInBronze Partner
MassMetricAI-Native Demand to Revenue Partner
ON24Digital Experience Partner
ON24 (a Cvent company)Gold Partner
ProfoundGold Partner
ProspectBaseProspect to Pipeline Partner
ReutersGlobal Thought Leadership Partner
ROI·DNAGlobal B2B Tech Marketing Partner
ROI·DNA/HotwireGlobal B2B Tech Marketing Partner
ROI·DNA (Hotwire Global / The Enero Group)Global B2B Tech Marketing Partner
ROI·DNA (Hotwire Global, The Enero Group)Global B2B Tech Marketing Partner
ROI·DNA (part of Hotwire Global and The Enero Group)Global B2B Tech Marketing Partner
SASTrustworthy AI Partner
ShootstaVideo Partner
StackAdaptBronze Partner
SwoogoRegistration Partner
TechIntelProBuyer Intelligence Partner
TeleperformancePlatinum Partner
The Financial TimesGlobal Insights Partner
TPPlatinum Partner
TP (Teleperformance)Platinum Partner
VerticurlHeadline Partner
Verticurl (part of Ogilvy/WPP)Headline Partner
WozkuAdvocacy-led Growth Partner
WPP Enterprise SolutionsHeadline Partner

Agenda

Selected from 115 sessions.

  • 03:55

    GROWTH BELONGS TO THOSE WHO ARE BUYER OBSESSED; WE’LL HELP YOU UNLOCK IT

    A keynote revealing data-driven insights from the 2025 B2B Superpowers Index, covering buyer motivations, customer journeys, and unlocking B2B growth. Fireside chat with Melissa Li…

    GROWTH
  • 03:55

    GROWTH: MULTIPLY IMPACT, NOT EFFORT: FINDING YOUR B2B GROWTH LEVERS

    How to engineer growth across all stages of the buyer journey, diagnose blockers, select optimal improvement levers, and build a scalable growth engine under flat budgets.

  • 03:55

    MULTIPLY IMPACT, NOT EFFORT: FINDING YOUR B2B GROWTH LEVERS

    This session discusses how to engineer growth in B2B marketing, mapping buyer journey levers, diagnosing blockers, and finding optimal improvement points for performance. Focus on …

    GROWTH
  • 03:55

    NEXT ERA OF B2B GROWTH WILL BE BUILT THROUGH IMAGINATION, NOT OPTIMISATION

    Exploring how B2B leaders can move beyond incremental optimization to build demand through stronger points of view and unique experiences, positioning for the next decade of growth…

    GROWTH
  • 03:55

    THE NEW RULES OF ENGAGEMENT: Driving Revenue Through Data-Rich Digital Experiences

    ON24 explores evolving B2B buyer expectations and how marketers convert engagement into pipeline using first party data, AI and personalization. Includes practical strategies and c…

  • 04:20

    FROM EVENT STRATEGY TO ENTERPRISE GROWTH

    Panel exploring building a high-performance event-led growth model in B2B marketing, integrating events into overall go-to-market strategy, measuring ROI, and leveraging event data…

    GROWTH
  • 04:20

    From Event Strategy to Enterprise Growth: Building a High-Performance Event-Led Growth Model

    Exploration of moving events from isolated tactics to integrated events-led growth models in B2B. Topics: balancing portfolio, integrating with GTM, connecting event data, strength…

  • 04:20

    FROM EVENT STRATEGY TO ENTERPRISE GROWTH: Building a High-Performance Event-Led Growth Model

    Panel on transforming events into integrated, accountable growth models, connecting event engagement with the customer lifecycle and commercial outcomes.

  • 04:20

    FROM EVENT STRATEGY TO ENTERPRISE GROWTH: BUILDING A HIGH-PERFORMANCE EVENT-LED GROWTH MODEL

    Panel explores integrating events into GTM strategy, connecting event engagement data, measuring event impact on pipeline and growth, and building accountable event portfolios for …

Company intelligence

What does it mean when 96 companies show up, and 11 bet on three roles at once?

96 companies. eleven are betting more than once.

The numbers below are derived from the speakers, sponsors, and exhibitors on this page, cross-referenced into one ledger. They are the only thing here that 10times.com cannot tell you.

Who's in the room
11All threespeak · spons · exh
23Sponsoringsponsor only
62Speakingspeaker only

In all three roles

dentsuB2B·TP·ON24·CAPITAL-e·Cvent·Foundry·Hotwire·INFUSE·ProspectBase·SAS·Verticurl

Speakers by seniority

85% of the speakers carry senior titles: C-suite, Founder, VP, or Director-level.

  • C-suite1315%
  • Founder / Owner22%
  • VP-level1922%
  • Director / Head of3845%
  • Manager / Lead22%
  • Marketing / Brand911%
  • Other roles22%

Of 85 speakers · classified by free-text title

Most-represented companies
#CompanyRolesSpeakers
1dentsuB2BSponsor · Gold Partner4
2TPSponsor · Platinum Partner3
3ON24Sponsor · Digital Experience Partner2
4CAPITAL-eSponsor · Event & Marketing Partner1
5CventSponsor · Gold Partner1
6FoundrySponsor · Global Tech Publication Partner1
7HotwireSponsor · Global B2B Tech Marketing Partner1
8INFUSESponsor · Demand Excellence Partner1
9ProspectBaseSponsor · Prospect to Pipeline Partner1
10SASSponsor · Trustworthy AI Partner1
11VerticurlSponsor · Headline Partner1
12AIM B2BSponsor · Bronze Partner-
13AnteriadSponsor · Global B2B Data Partner-
14Demand AISponsor · B2B Tech Demand Gen Partner-
Sponsors by tier
advocacy-led growth partner1
3% of 35
ai-native demand to revenue partner1
3% of 35
b2b tech demand gen partner1
3% of 35
bronze partner3
9% of 35
buyer intelligence partner1
3% of 35
demand excellence partner1
3% of 35
digital experience partner1
3% of 35
event & marketing partner1
3% of 35
global b2b data partner1
3% of 35
global b2b tech marketing partner6
17% of 35
global insights partner2
6% of 35
global tech publication partner1
3% of 35
global thought leadership partner1
3% of 35
gold partner4
11% of 35
headline partner3
9% of 35
platinum partner3
9% of 35
prospect to pipeline partner1
3% of 35
registration partner1
3% of 35
trustworthy ai partner1
3% of 35
video partner1
3% of 35
At peer events but not here

These companies sponsored two or more peer events recently, but aren't on this program. For an organizer, that's a list of warm prospects.

Related events · by shared sponsors
ConferenceDateCityShared sponsors
B2B Summit North America 2027May 3, 2027Phoenix3
B2B Ignite 2027July 1, 2027London3
DigiMarCon South Florida 2026October 14, 2026Miami2
Breakthrough 2026November 2, 2026Las Vegas2
DigiMarCon Inland Empire 2026November 24, 2026Riverside2
TOKEN2049 Dubai 2027April 21, 2027Dubai2

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