Of the Field

Dubai Muscle Show 2026

P

repare to experience the raw energy of Muscle Show, the Middle East's biggest fitness and bodybuilding event. 2026 celebrates the 10th anniversary, promising a year of legacy, power, and unity. Enjoy three action-packed days of world-class competitions, legendary athletes, wall-to-wall brands, thousands of freebies, and much more—all under one roof.

Visit the official site
9Voices
9Underwriters
19Exhibitors
0On the bill · sessions
25Companies · in total
§I

The Voices

Programmed at Dubai, in alphabetical order.
Andrei Deiu
Big Ramy
Brandon-Curry
Chris Bumstead
Flex Wheeler
Hany Rambod
Kai Greene
Ryan Terry
Ulisses
§II

Underwritten By

The houses behind the program. Tiers as disclosed.
BASIXPlatinum
New RockPlatinum
Wellness FirstPlatinum
AnimalGold
PanattaGold
Dubai Active
Dubai Active Industry
Dubai Muscle Show
Dubai Sports Council
Intermission
Part the Second · For the Buyer

What does it mean when 25 companies show up — and 3 bet on three roles at once?

“25 companies. three are betting more than once.”

The numbers below are derived from the speakers, sponsors, and exhibitors on this page — cross-referenced into one ledger. They are the only thing here that 10times.com cannot tell you.

№ 01Fig. 01 — Composition of the House
3All threespeak · spons · exh
6Sponsoringsponsor only
16Exhibitingexhibitor only
0Companies Speakingspeaker only

The Triple-Threat

BASIX·New Rock·Panatta

№ 02Fig. 02 — The Voices, by Seniority
  • Other roles9100%

Of 9 on the bill · classified by free-text title

№ 03Fig. 03 — The Heaviest in the Room
  1. 01BASIXSp·PEx
  2. 02New RockSp·PEx
  3. 03PanattaSp·GEx
  4. 04AnimalSp·G
  5. 05Dubai ActiveSp
  6. 06Dubai Active IndustrySp
  7. 07Dubai Muscle ShowSp
  8. 08Dubai Sports CouncilSp
  9. 09Wellness FirstSp·P
  10. 10Applied NutritionEx
  11. 11Aster PharmacyEx
  12. 12BUM EnergyEx
  13. 13C4Ex
  14. 14Dr NutritionEx
№ 04Fig. 04 — By Tier
platinum3
33% of 9
gold2
22% of 9
unspecified4
44% of 9