SaaS

Shopware Community Day 2026

This edition has ended

Shopware Community Day 2026 ran on Jun 10, 2026 at Confex in Cologne, Germany. It is a SaaS conference. ConferenceGrid lists 69 speakers, 18 sponsors, 8 exhibitors and 12 sessions. Dates for the next edition are not announced yet.

Lineup updated Jun 4, 2026 · dates verified May 6, 2026

Shopware Community Day 2026 is the standout event of the global ecommerce scene, bringing together merchants, developers, and industry leaders to drive real impact, uncover actionable insights, and unveil what's next. The event features dynamic panel discussions, solution-focused deep dives, visionary keynotes, and unmatched networking opportunities across f…

Visit the official site
69Speakers
18Sponsors
8Exhibitors
12Sessions
59Companies · in total

Speakers

Programmed at Shopware, in alphabetical order.

Aaron Schaarschmidt
Group Product Manager · Shopware
Abbas Akhundov
Senior Technical Consultant · Shopware
Albert Scherman
Engineering Lead · Shopware
Alexander Pohlers
Projektmanager Online · Pöppelmann
Alexey Pronin
General Manager EMEA · Shopware
Andreas Dichtl
Sales Lead DACH · Mollie
Andreas Tietjen
Commercial Director · Ratepay
Andrii Havryliuk
Principal Software Engineer · Shopware
Anna De Florio
Head of Technology · Gartenhaus.com
Annika Priemer
Team Lead Content Marketing · Stadt-Parfümerie Pieper
Christiane Secker
Marketing Director · WildeGroup
Christina Schmitt
Principal Analyst · Forrester
Christoph Guthardt
Lead Developer E-Commerce · blindwerk – neue medien
Daniel Hirst
Expert Lead Partner Management · Idealo
Daniel Nögel
Principal Applied AI Engineer · Shopware
Dr. Friedrich Schwandt
Gründer & CEO · ECDB
Dr. Kai Hudetz
Managing Director · IFH Köln
Efe von Thenen
Commerce Stage Host / CEO & Founder · Besser werden
Ellie Abbott
Snr Global Product Partnerships Manager · Klaviyo
Eugen Schitik
COO · burgdigital GmbH
Frank Puscher
Personal Digital Trainer, Founder of Speakers Delight, Editor in chief MEEDIA · Speakers Delight
Geanna Flavetta
Head of Integrations & Ecosystem Strategy · Klaviyo

Sponsors

The companies behind the program. Tiers as disclosed.

PayPalPlatinum
idealoGold
KlaviyoGold
MollieGold
8mylez GmbH
BecomMedia Partner
contentmanager.deMedia Partner
creoline GmbH
custobar
DMEXCO
ECC KOELNMedia Partner
E-Commerce Berlin Expo
FemTechConf
Handelsverband Deutschland (HDE)Media Partner
innochange GmbH
OHNMedia Partner
Webwinkel Vakdagen
WordmarkMedia Partner

Agenda

Selected from 12 sessions.

  • 09:00 AM - 09:45 AM

    Women in Tech & Ecommerce Morning Coffee

  • 10:00 AM - 11:00 AM

    The Keynote

    Experience the future of digital commerce in the SCD Keynote – from AI and agentic commerce to the challenges of complex commerce in B2C and B2B. Discover how an open, scalable pla…

  • 11:15 AM - 11:45 AM

    Best Practices using Shopware for Composable Commerce Projects

    In this session, we’ll share how we transformed a large, feature-rich Shopware 6 project into a more scalable, maintainable, and future-ready ecommerce platform. We’ll walk through…

    Tech Stage
  • 11:15 AM - 11:45 AM

    Commerce Stage Opening Keynote

    Commerce Stage
  • 11:15 AM - 11:45 AM

    Complex B2B commerce with millions of SKUs, 15 ERP systems, and many more demands? Challenge accepted!

    In this session, the BPW Aftermarket Group shares how this vision became reality together with Webmatch, built on Shopware 6. Despite a highly fragmented system landscape, a centra…

    Main Stage
  • 11:15 AM - 11:45 AM

    Seamless Logins for Everyone

    Authentication is a key building block in complex commerce projects. In this session, Joshua shares practical use cases for implementing advanced authentication setups with OAuth2 …

    Tech Stage
  • 11:15 AM - 11:45 AM

    What Changes. What Remains: Finding & Owning Your Narrative in the New World Order

    In his opening keynote on the Commerce Stage, Efe von Thenen maps the e-commerce world as it shifts beneath our feet, cuts through the hype, and asks the one question that actually…

    Commerce Stage
  • 11:15 AM - 12:00 PM

    AI Chooses Brands. Yours? How TrustedShops helps brands stay trusted, visible and protected in the age of AI

    Soon the first customer interacting with your brand will not be a human. It will be an AI agent. But machines don’t trust logos or marketing, they verify signals. In this mastercl…

    Masterclass 1
  • 11:15 AM - 12:00 PM

    State and Future of AI, Agentic Commerce and How to Accelerate your Business with AI

    - State and Future of AI - How we see the importance of Shopware and why it is relevant - Agentic Commerce: discoverability in ChatGPT - Visibility in ChatGPT through apps, and how…

    Masterclass 2

Quick answers

When is Shopware Community Day 2026?
Shopware Community Day 2026 ran on Jun 10, 2026 at Confex in Cologne, Germany.
Where is Shopware Community Day 2026 held?
Shopware Community Day 2026 was held at Confex in Cologne, Germany.
Who is speaking at Shopware Community Day 2026?
ConferenceGrid lists 69 speakers, including Aaron Schaarschmidt (Group Product Manager, Shopware), Abbas Akhundov (Senior Technical Consultant, Shopware) and Albert Scherman (Engineering Lead, Shopware).
Who sponsors Shopware Community Day 2026?
ConferenceGrid lists 18 sponsors, including PayPal, idealo, Klaviyo, Mollie and 8mylez GmbH.
Company intelligence

What does it mean when 59 companies show up, and 5 bet on three roles at once?

59 companies. five are betting more than once.

The numbers below are derived from the speakers, sponsors, and exhibitors on this page, cross-referenced into one ledger. They are the only thing here that 10times.com cannot tell you.

Who's in the room
5All threespeak · spons · exh
13Sponsoringsponsor only
8Exhibitingexhibitor only
33Speakingspeaker only

In all three roles

PayPal·idealo·Klaviyo·custobar·Mollie

Speakers by seniority

49% of the speakers carry senior titles: C-suite, Founder, VP, or Director-level.

  • C-suite1014%
  • Founder / Owner69%
  • VP-level34%
  • Director / Head of1522%
  • Manager / Lead2029%
  • Product46%
  • Engineer · IC46%
  • Marketing / Brand34%
  • Other roles46%

Of 69 speakers · classified by free-text title

Most-represented companies
#CompanyRolesSpeakers
1Shopware25
2PayPalSponsor · Platinum3
3idealoSponsor · Gold2
4KlaviyoSponsor · Gold2
5custobarSponsor1
6MollieSponsor · Gold1
78mylez GmbHSponsor-
8BecomSponsor · Media Partner-
9contentmanager.deSponsor · Media Partner-
10creoline GmbHSponsor-
11DMEXCOSponsor-
12ECC KOELNSponsor · Media Partner-
13E-Commerce Berlin ExpoSponsor-
14FemTechConf®Sponsor-
Sponsors by tier
platinum1
6% of 18
gold3
17% of 18
media partner6
33% of 18
unspecified8
44% of 18
At peer events but not here

These companies sponsored two or more peer events recently, but aren't on this program. For an organizer, that's a list of warm prospects.

Related events · by shared sponsors
ConferenceDateCityShared sponsors
NRF Big Show 2027January 10, 2027New York2
E-commerce Berlin Expo 2027February 17, 2027Berlin2

Partner conferences

Listed on this event's own sponsor page