Conference

ProductBC 2026

ProductBC Conference 2026 on October 24 at Emily Carr University of Art + Design. Join B.C.’s product community for the annual event.

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45Speakers
0Sponsors
28Sessions
41Companies · in total

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Speakers

Programmed at ProductBC, in alphabetical order.

Aaron Brady
Director of Product Management, Collaborative Health · TELUS Health
Alan Albert
CEO & Founder · MarketFit
Alexandra Sluchevsky
Senior Director of Product Management, AI Technology · Compass Data and AI
Alexandre Morin
Consultant · Borealis
Allen Pike
CEO & Co-Founder · Powerplant
Allison Lee
Community Engagement Officer
Andrea Harrison
Former VP of Product & Engineering · Moz
Avi van Haren
Senior Director of Marketing & Product Management · Bright Health
Ben Kaye
Director of Product Management · Lattice
Ben Reuhman
Senior Program Manager · Lululemon
Brittney Brooks
UX Research Ops Coordinator · Canadian Digital Service
Carol Wilder
Principal and Founder · Product Muse AI
Chang Han
Founder & CEO · Strategy Matters
Chloe Morrow
COO · JUDI.ai
David Gratton
CEO · NorBot Technologies
Diane Tam
VP Product · Thrive Health
Dominic Wong
Managing Director · Invoke Media
Dr. Anush Sankaran
Co-Founder & CTO, AI Fluency Labs / Principal Applied Research Scientist · Microsoft
Elgin McLaren
Sr. Product Manager · 1Password
Elnaz Aliasl
Senior Manager of Service Design and CX · City of Vancouver
Gil Barros
Professor of Design · Emily Carr University
Ike Bennion
VP of Product Management, Agents, Workforce Planning and Platform · Visier

Agenda

Selected from 28 sessions.

  • 10:00–10:30 AM

    Human on the Loop. Ai Products in Practice.

    In this session, Polly Allen maps the trust decisions that product people now own. She draws on her time leading AI products at Amazon Alexa and on her work with product leaders ad…

  • 10:00–10:55 AM

    AI + Ethics: Testing Bias, Setting Boundaries, Owning Outcomes

    An AI assistant can sound respectful while consistently giving some users worse outcomes. How should a product manager detect that and decide whether to ship? Using real-world exam…

  • 10:00–10:55 AM

    How I AI? Three Product Founders Demo their AI Workflows

    Three founders demonstrate their unique approaches to using AI in product workflows. TBD.

  • 10:00–10:55 AM

    The PM's Guide to Credentials, Breaches, and the Dark Web

    This session pulls back the curtain on that market: how it works and what it actually costs the people whose data ends up there. Using Canadian data breaches as case studies, we'll…

  • 1:00–1:30 PM

    Ship Happens: ProductBC Build-a-thon

    A showcase of the top teams from the ProductBC Buildathon. See their final products in action, hear the stories behind their ideas, and learn what teams can accomplish through hand…

  • 10:30–10:55 AM

    Professional Development in the Age of AI

    Ask an AI agent for a simple number, like your company's headcount, and ask again. You may get two different numbers delivered with equal confidence. The AI agent didn't fail. The …

  • 11:15–11:45 AM

    Building Enterprise Value: A Product Approach to Digital Transformation

    This talk explores how product thinking can shift that perspective by starting with problems, value streams, and outcomes rather than technology. Whether you're building a customer…

  • 11:15–11:45 AM

    The Courage To Be a Beginner Again

    Every professional career runs on the same bet: learn something difficult enough that other people can't easily do, and you'll have a job. AI is now doing a meaningful slice of tha…

  • 11:15 AM–12:15 PM

    AI Governance: A Product Lens on Risk Mitigation

    You'll learn how to build products in environments where "build fast and break things" isn't acceptable, with lessons drawn from GDPR compliance, FINRA rules at an investment platf…

Company intelligence

An audience of 41 companies, parsed from the program.

41 companies in attendance.

The numbers below are derived from the speakers, sponsors, and exhibitors on this page, cross-referenced into one ledger. They are the only thing here that 10times.com cannot tell you.

Who's in the room
0All threespeak · spons · exh
0Sponsoringsponsor only
41Speakingspeaker only
Speakers by seniority

64% of the speakers carry senior titles: C-suite, Founder, VP, or Director-level.

  • C-suite1329%
  • Founder / Owner49%
  • VP-level511%
  • Director / Head of716%
  • Manager / Lead49%
  • Product716%
  • Engineer · IC12%
  • Research / Science12%
  • Marketing / Brand12%
  • Other roles24%

Of 45 speakers · classified by free-text title

Most-represented companies
Sponsors by tier

Tiers were not disclosed for this event.