Marketing

Multifamily Strategic Marketing Summit 2027

Starts in 15 weeks

Multifamily Strategic Marketing Summit 2027 runs Feb 24–26, 2027 at The Meritage Resort and Spa in Napa, United States. It is a Marketing conference. ConferenceGrid lists 37 speakers, 40 sponsors and 57 sessions so far.

Lineup updated Oct 15, 2026 · dates verified Aug 6, 2026

The Multifamily Strategic Marketing Summit is the leading forum for integrated marketing strategies across digital, AI, branding, and web technologies, designed for executives in multifamily, student housing, and senior living sectors. Now in its 15th year, the summit brings together senior leaders, marketers, and tech innovators to explore resident acquisit…

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37Speakers
40Sponsors
57Sessions
48Companies · in total

Speakers

Programmed at Multifamily, in alphabetical order.

Adam Japko
Alex Abernathy
Allison Nesbitt
Amanda Pendleton
Home Trends Expert · Zillow
Andy Crestodina
CMO and Co-Founder, Orbit Media Studios · Orbit Media Studios
Anne Baum
Ariel Baranauckas
VP of Marketing & Recruiting · Carter Haston
Ashley Cerasaro
Ashley McGovern
Marketing Director · Nurture Boss
Careena Daly
Damian Rollison
Dustin Hayes
Dustin Lacey
Erica Byrum
Assistant Vice President of Social Media at Apartments.com · Apartments.com
Faith Barker
Georgianna W. Oliver
Izzy Carunungan
Jaclyn Hosking
Justin Godwin
Justin Jones
Kris Kimmerle
Kristi Fickert

Sponsors

The companies behind the program. Tiers as disclosed.

Agency Fifty3
ALN Apartment Data
Apartment List
Apartments 247
Apartments.com
Apartment SEO
beans.ai
Benson
Brynson
CLX
Connect
CORT
DepositCloud
Dyverse
Grace Hill
GrottoAI
Gryd
GTMA
Hyly.AI
Kurie
LCP Media
LocaliQ
MAVEN
MFI
move for hunger
Onni
Opiniion
Realpage
RentCafe
RentVision
Repli
Resi
sOCi
Spherexx
Union
Unmaker
Zillow Rentals
zipcode
ZUMA
Zumper

Agenda

Selected from 57 sessions.

  • 10:00 - 10:45 AM, Thursday, March 19

    LeaseTok & Rentstagram: When Social Media Runs Your Reputation

    Explores how resident- and prospect-created social media content shapes perception, reputation, and how to harness chaotic, candid digital storytelling for brand benefit.

  • 11:00AM - 11:45AM, Friday, March 20

    Inside the Renter’s Mind: Revealing the 2026 Consumer Housing Trends Report

    Amanda Pendleton presents Zillow’s 2026 Consumer Housing Trends Report, revealing fresh insights for property operators to align with renter behaviors and preferences.

  • 11:40 AM - 12:10 PM, Thursday, March 19

    The Triple Power Play: AI, Automation, & Frameworks That Pay Off

    Session on how to use AI, automation, and frameworks to improve efficiency and redirect resources to strategic marketing. Includes practical case examples and replicable processes.

  • 11:45 AM - 12:15 PM, Friday, March 20

    From Noise to Action What We Learned the Hard Way - and How Leaders Should Move Forward

    Senior leaders share candid lessons about what strategies worked and didn’t in multifamily organizations, providing a framework for post-conference action.

  • 12:10 - 12:40 PM, Thursday, March 19

    The AI-Era Leasing Funnel: Winning the Renter Journey

    Framework for mapping the modern renter journey and optimizing touchpoints using AI analytics, attribution insights, and aligned marketing strategies.

  • 2:00 - 2:45 PM, Thursday, March 19

    Instagram’s Next Era: From Scroll to Search

    How Instagram is changing from a social to a discovery/search platform for apartment marketing. Covers best practices and strategies for brand visibility.

  • 2:00 - 3:00 PM, Wednesday, March 18

    Workshop #1: Future-Proof Your Social Strategy-Smart Scaling, Authentic Content, and What Gen Z is Teaching Us

    An energizing session on scaling social media strategies leveraging AI, influencer partnerships, and Gen Z behaviors. Covers trends, tools, and content systems for future-ready mul…

    Workshops/Hands-On Tutorials
  • 2:30 PM- 3:30 PM, Wednesday, March 18

    Executive AI Session: A Real-World Look at AI Across the Prospect Experience - Segment 1: The State of AI in Multifamily, One Year Later

    A concise tour of what changed and what counted. We will highlight task-specific agents, content and reputation workflows, lead handling, onsite knowledge bases, and portfolio anal…

    Executive AI Session
  • 2:45 - 3:30 PM, Thursday, March 19

    The AI Playbook for Marketers: How to Win Trust and Drive Change

    Panel on building trust and driving AI adoption in marketing organizations, including pilot strategies, compliance, and amplifying team capacity.

Quick answers

When is Multifamily Strategic Marketing Summit 2027?
Multifamily Strategic Marketing Summit 2027 runs Feb 24–26, 2027 at The Meritage Resort and Spa in Napa, United States.
Where is Multifamily Strategic Marketing Summit 2027 held?
Multifamily Strategic Marketing Summit 2027 is held at The Meritage Resort and Spa in Napa, United States.
Who is speaking at Multifamily Strategic Marketing Summit 2027?
ConferenceGrid lists 37 speakers, including Adam Japko, Alex Abernathy and Allison Nesbitt.
Who sponsors Multifamily Strategic Marketing Summit 2027?
ConferenceGrid lists 40 sponsors, including Agency Fifty3, ALN Apartment Data, Apartment List, Apartments 247 and Apartments.com.
Company intelligence

What does it mean when 48 companies show up, and 1 bet on three roles at once?

48 companies. one are betting more than once.

The numbers below are derived from the speakers, sponsors, and exhibitors on this page, cross-referenced into one ledger. They are the only thing here that 10times.com cannot tell you.

Who's in the room
1All threespeak · spons · exh
39Sponsoringsponsor only
8Speakingspeaker only

In all three roles

Apartments.com

Speakers by seniority

14% of the speakers carry senior titles: C-suite, Founder, VP, or Director-level.

  • C-suite13%
  • Founder / Owner13%
  • VP-level25%
  • Director / Head of13%
  • Marketing / Brand13%
  • Other roles3184%

Of 37 speakers · classified by free-text title

Most-represented companies
#CompanyRolesSpeakers
1Apartments.comSponsor1
2Agency Fifty3Sponsor-
3ALN Apartment DataSponsor-
4Apartment ListSponsor-
5Apartments 247Sponsor-
6Apartment SEOSponsor-
7beans.aiSponsor-
8BensonSponsor-
9BrynsonSponsor-
10CLXSponsor-
11ConnectSponsor-
12CORTSponsor-
13Deposit CloudSponsor-
14DyverseSponsor-
Sponsors by tier
unspecified40
100% of 40
Related events · by shared sponsors
ConferenceDateCityShared sponsors
OPTECH 2026November 16, 2026Las Vegas2