Technology

Data Demystified Summit Berlin 2027

Data Demystified Summit Berlin is a content-first, practitioner-led summit designed for leaders navigating the real complexities of customer data in Europe. The event focuses on customer intelligence, privacy, value creation, AI governance, data quality challenges, and delivering measurable business outcomes. It features a content-driven agenda with real-wor…

Visit the official siteSponsorship open
5Speakers
5Sponsors
11On the bill · sessions
9Companies · in total
§I

Speakers

Programmed at Data, in alphabetical order.
Fernando Veiga Fonseca
Head of Engineering, C&A · C&A
Gabriela Georgieva
Head of Data, Revenue & Growth, Babbel · Babbel
Kalyana Prattipati
Senior Director, Product Management, Delivery Hero · Delivery Hero
Mareike Ziese
Head of Software Engineering Data Platforms & Outbound Commerce, momox · momox
Marie Fenner
Global Senior Vice President, Analytics, Piano · Piano
§II

Sponsors

The houses behind the program. Tiers as disclosed.
Braze
Caplena
Hightouch
Piano
Zeotap
§III

Agenda

Selected from 11 sessions on the bill.
  • TBA

    Breakout Session – 1 Hour Interactive

    Facilitate a dynamic session with Customer Data decision-makers, spark conversation, and demonstrate your solutions.

  • TBA

    Fireside Chat | [Web & Social Data] Building a Unified Web & Social Data Strategy for a Cookieless Future

    – Reimagine web analytics and social data collection without third-party cookies. – Integrate first-party CRM data, consent-based identifiers, and zero-party data to drive effecti…

    Web & Social Data
  • TBA

    Keynote Presentation | [Applied AI & Decision Intelligence] Agents on Feedback Data: How far should you let them run?

    – What limitations of dashboards and sample-based analysis are insight agents designed to overcome when working with customer and employee feedback? – How independent are today’s …

    Applied AI & Decision Intelligence
  • TBA

    Keynote Presentation | [Business Value & Data Strategy] Turning Customer Insights into Measurable Business Value: Reframing Data Monetisation for Regulated Markets

    – Reframe data monetisation beyond external data sales, focusing on internal value creation. – Explore data as an internal product. – Define what a customer data ecosystem really…

    Business Value & Data Strategy
  • TBA

    Keynote Presentation | [Customer Data] Stop Paying for Data. Start Profiting From It.

    – Transform data from cost centre to competitive advantage – Vattenfall case study: Building data empowerment at scale – The proof: CX insights that delivered conversion lift

    Customer Data
  • TBA

    Keynote Presentation | [Data Governance] Bridging Governance & Agile Analytics: The Data Mesh & Federated Governance Journey

    – Examine how organisations implement federated data governance while maintaining data quality and integrity. – Align governance frameworks with agile analytics, CRM, and BI teams…

    Data Governance
  • TBA

    Keynote Presentation | [Data Quality] How Data Quality & Process Metrics Work Together to Boost Performance?

    – What does it take to reveal bad data and hidden process inefficiencies? – Are you ready to see how your data tells the real story of your processes? – What can a best‑practice …

    Data Quality
  • TBA

    Panel Discussion | [AI & Customer Experience] Advanced Analytics, MLOps & Responsible AI for Customer Engagement

    – How can AI and MLOps platforms enable real-time customer insights and power effective next-best-action strategies? – How do you ensure consumer data protection and decision tran…

    AI & Customer Experience
  • TBA

    Panel Discussion | [Customer Strategy] Designing Customer-Centric Organisations in a Data-Rich World

    – How can organisations embed customer-centric thinking into everyday decisions beyond dashboards and reports? – What leadership practices and operating models best align teams ar…

    Customer Strategy
Intermission
Part the Second · For the Buyer

What does it mean when 9 companies show up, and 1 bet on three roles at once?

Nine companies. one are betting more than once.

The numbers below are derived from the speakers, sponsors, and exhibitors on this page, cross-referenced into one ledger. They are the only thing here that 10times.com cannot tell you.

Who's in the room
1All threespeak · spons · exh
4Sponsoringsponsor only
4Companies Speakingspeaker only

The Triple-Threat

Piano

Speakers by seniority

100% of the speakers carry senior titles: C-suite, Founder, VP, or Director-level.

  • VP-level120%
  • Director / Head of480%

Of 5 on the bill · classified by free-text title

Most-represented companies
  1. 01PianoSp1V
  2. 02BrazeSp
  3. 03CaplenaSp
  4. 04HightouchSp
  5. 05ZeotapSp
  6. 06Babbel1V
  7. 07C&A1V
  8. 08Delivery Hero1V
  9. 09momox1V
Sponsors by tier
unspecified5
100% of 5
At peer events but not here

These companies sponsored two or more peer events recently, but aren't on this program. For an organizer, that's a list of warm prospects.

Related events · by shared sponsors