PEAK 2026 | The Global Home of SportsTech

Aadit Parikh

Aadit Parikh is an Investment Director at Sony Ventures, operating the Sony Innovation Fund (SIF). SIF has approximately $500M in assets under management, and Aadit covers the Entertainment (Sports) and Enterprise ecosystems. He works closely with Sony’s business units to drive both strategic and financial value from early-stage technology investments.Aadit approaches entertainment investments with a focus on how technology is reshaping sports and live entertainment. He led SIF’s investments in SportsVisio, an AI and computer vision platform automating stat tracking and highlights for athletes and leagues, and Tixr, a next-generation ticketing and experiential commerce platform powering 700+ partners across sports, festivals, and venues globally. Both reflect a broader thesis that technology should enhance every touchpoint of the fan and athlete experience.Prior to Sony Ventures, Aadit held roles in M&A consulting at Deloitte, private equity at Portfolio Advisors, and investment banking at Sonenshine Partners, spanning tech and media transactions. He holds an MBA from UCLA Anderson and a BS in Finance & Accounting from NYU Stern.

Aaron Holland

Aaron Holland is Co-Founder and CEO of Attend, a ticketing and fan-data platform that helps sports teams, venues, and entertainment organizations launch and scale modern ticketing programs. Attend’s technology powers solutions for over 100 partners globally, making live events more accessible—especially for younger fans—while driving measurable conversion and incremental revenue across major leagues and live entertainment organizations. Aaron leads Attend’s product and go-to-market strategy and is focused on building an AI-first platform that improves acquisition, personalization, fraud revention, and operational efficiency at scale.

Abhijit Shome

A veteran of digital transformations, Abhijit Shome has spent two decades at the intersection of digital strategy, marketing and technology. Having led marketing innovation teams at global brands like Mastercard to reshaping omnichannel approaches at Macy’s, he has consistently delivered measurable results through innovation and meticulous execution that has helped him positively impact the business and financial objectives of companies worldwide. An expert in AI/ML-driven marketing and MarTech stacks, Shome helps organizations navigate the evolving digital landscape to drive loyalty and brand affection in a data-first world, and currently serves as a Vice President at Major League Soccer where he oversees all efforts involving marketing and advertising technology.

Alyssa Meyers

Alyssa is a senior reporter for Morning Brew who’s covered sports marketing for three years, with a particular interest in brand investment in women’s sports. Prior to that, she wrote about media and advertising at Business Insider and was a data journalist for Morning Consult. She started her career covering crime and breaking news for the Boston Globe and the Virginian-Pilot.

Amir Gelman

Amir Gelman is WSC Sports' VP, Marketing and GTM and General Manager in the Americas, leading the company's strategic initiatives, go-to market approach, and collaboration with the biggest sports entities such as ESPN, NBA, Amazon, and many more.Before joining WSC Sports, Amir was the Director of Business Development at Lemonade Inc., leading the company's strategic partnership, and a former venture capitalist focusing on early-stage startups.He has an extensive background in business, sales, and strategic partnership development for innovative and market-disrupting products.

Andrew Petcash

Andrew is the CEO of Profluence Capital. He is also the founder of Profluence at a premium community for builders in sports which has garnered over 150,000 social media followers and 200 million impressions. Profluence’s agency arm has had the opportunity to build over a dozen sports media brands. He is also a founding member of the private syndicate group, DraftDay, where they source equity opportunities for professional athletes. Andrew graduated from Boston University with a B.S.B.A. concentrating in finance. He was also a captain of the Terriers D1 basketball team and a Patriot League Champion.

Anna Palmer

Anna is the Co-Founder of Boston’s NWSL team at launching in March 2026. Since sourcing the franchise in 2022, she has spearheaded the development of a purpose-built stadium and secured TJ Maxx in one of the most valuable sponsorship deals in women’s sports history.nA seasoned investor, Anna co-founded XFactor Ventures, which manages a global portfolio of over 100 companies. Through her investment vehicle, Legacy Sports Holdings, she also holds stakes in Pop-A-Shot Entertainment Group and the Women’s Professional Baseball League. Her entrepreneurial track record includes founding and exiting both Dough Collective (acquired by IMC) and Fashion Project (acquired by U5).nAnna holds a J.D. from Harvard Law School and a B.A. from Eureka College, where she serves as a Trustee. She sits on the boards of Intramotev, MelodyArc, and Distillery Labs, and is a frequent contributor to The Wall Street Journal, ESPN, and The Athletic.

Antyush Bollini

Antyush Bollini is Cofounder and COO of OneCourt, the world's first tactile broadcast, making live games accessible for the 250 million+ people globally with blindness or low vision through real-time haptic and audio technology. What started as a school project at the University of Washington in 2021 has grown into a multi-sport platform backed by Microsoft CEO Satya Nadella, with 10 NBA team partnerships and deployments at Super Bowl LX and the FIFA Club World Cup. OneCourt is a member of the 2025 NBA Launchpad cohort. Antyush and his cofounders were named to the Forbes 30 Under 30 Class of 2026.

Asia Sheikh

Asia is a trailblazer redefining how fans connect and how venues come alive through cutting-edge intelligence and immersive technology. An ex-athlete and former professional cricket player at and a champion for women in tech and sports, passionate to deliver game-changing solutions for the world’s leading sports organizations. Realizes bold ideas and a vision that pushes the boundaries of the sports experience!

Ben Schreiner

Ben Schreiner is a dynamic technology leader and keynote speaker who serves as Head of AI and Modern Data Strategy Business Development at AWS. With his unique blend of enterprise technology, startup, and financial services experience, Ben brings practical insights to complex digital transformation challenges. He is known for his ability to bridge the gap between technical concepts and business outcomes, making him a sought-after speaker on topics including AI implementation, cloud migration, and digital innovation.nAs a certified AI practitioner and strategic advisor, Ben has helped numerous organizations navigate their technology transformation journeys. His speaking engagements focus on practical applications of emerging technologies, change management, and the human side of digital transformation. Ben combines his extensive experience with an engaging presentation style that makes complex technical concepts accessible to diverse audiences. His talks are particularly valuable for organizations looking to understand how to leverage AI and cloud technologies while managing organizational change effectively.

Ben Sherwood

Ben is an entrepreneur, media exec, journalist, and author. In April 2024, he became publisher, CEO and co-owner of The Daily Beast in a strategic partnership with Joanna Coles, former head of content at Hearst, and Barry Diller, chairman of IAC and founder of The Beast.nnMost recently, Sherwood was the founder and CEO of MOJO, a venture-backed tech and media platform on a mission to make youth sports fun, easy and accessible for everyone. The company partnered with the greatest leagues and teams, including the NBA, MLB, NFL FLAG, MLS and FC Barcelona, and its high-quality instructional content has helped more than five million families in all 50 states and 178 countries.nnIn December 2023, MOJO was acquired by TeamSnap, the #1 youth sports tech platform has 30 million registered users and two million daily active users. Sherwood now serves on the TeamSnap board.nnIn his previous life, he was co-chair of Disney Media Networks and president of the Disney ABC Television Group where he oversaw the company’s global television business, including the ABC network and owned stations, with 12,000 employees, $12.5 billion in revenue and 25,000 hours of original programming per year.nnBefore that, he served as president of ABC News, leading the organization to #1 in the ratings, every major award in broadcast journalism, record profitability, and groundbreaking partnerships with Univision and Yahoo!

Ben Simpson

Ben Simpson is a global leader in elite sports performance, innovation strategy, and organizational transformation. He currently serves as Director of Special Projects & Sports Innovation at Paris Saint-Germain (PSG), where he helps shape how one of the world’s most progressive football clubs integrates science, technology, and culture across its performance and medical operations.